LEAD ARTIST & FOUNDER, WEST BRIDES LONDON
Meet Keti Nikolova
West London Based Bridal Makeup & Hair Artist
As a West London-based bridal makeup and hair artist, Keti Nikolova brings nearly two decades of experience across weddings, editorial fashion, television and private clients. Her approach combines refined artistry with modern, wearable beauty, creating looks that feel polished, personal and suited to each occasion.

BACKGROUND
Experience & Selected Work
Keti’s portfolio includes collaborations with leading fashion houses such as Burberry, Net-A-Porter, Jigsaw, Ted Baker and many more. Her work has appeared in publications including Country Life, The Hollywood Reporter, The Times Magazine, Stylist, ELLE and Grazia, to name a few. She has worked across major industry events including the BAFTAs, Olivier Awards and TV Choice Awards, and has collaborated with designers such as Jenny Packham, Jean Paul Gaultier and Roksanda Ilincic.
INDUSTRY
Fashion, Editorial & Red Carpet Experience
Alongside bridal work, Keti’s background includes luxury fashion, editorial shoots, red-carpet events and London Fashion Week. This experience brings a strong understanding of camera-ready makeup, refined hairstyling and working calmly within demanding schedules.
Why Work With Me
A calm experience is just as important as the finished look. Keti combines meticulous attention to detail with a composed, professional approach, helping brides and private clients feel comfortable from the initial consultation through to the final preparations. For bigger weddings, she brings her own team of makeup and hair artists who are trusted in the industry, so every guest gets the same level of care.
My Approach to Makeup & Hair
Whether you prefer soft, romantic beauty or something more defined and editorial, the focus is on enhancing your natural features rather than changing them. Each look is tailored around your features, personal style, outfit and occasion so the finished result still feels like you. Keti also shares her techniques through one-to-one and group makeup masterclasses.
FAQS
Bridal Makeup & Hair FAQs

